Asolo was founded by Giancarlo Tanzi in 1975, the namesake of the famous small town near Venice in north-eastern Italy. The brand has always been a pioneer in innovation. In fact, its first revolutionary idea was the first Mountain Boot in a leather and textile (Cordura) combination. Asolo was also the first brand to incorporate Gore-Tex. These innovations changed both the mountain market and the way of making outdoor footwear.