Founded in 1973 in Australia by the visionary shaper and designer Gordon Merchant, Billabong makes it their goal to share the joys of riding the waves with the world. This unique feeling is expressed through our award-winning boardshorts and swimwear, our unique and diverse ambassadors, and our heritage of unforgettable moments at sea, in the mountains and beyond. Gordon Merchant dreams of a world where surfers and snowboard enthusiasts feel unique, like the luckiest people on the planet. Billabong is distributed to over 100 countries today and remains true to its original vision - to make this feeling even more extraordinary tomorrow.